Association Transformation

From Industry to Inside: Navigating the CEO leap into association leadership

Brewer Pratt Solutions & Elevated Season 6 Episode 162

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What happens when seasoned industry leaders become first-time association CEOs? In this episode, we sit down with Sandy Moore (Pet Advocacy Network) and Melissa Loner (National Society of Compliance Professionals), two executives who’ve made the bold leap from the private sector into nonprofit leadership.

From boardroom dynamics to member engagement, advocacy strategy to financial stewardship, they unpack the challenges, surprises, and superpowers that come from leading an association after serving as a member and board member, with perspective from the industry side of things.

🎤 Featuring candid reflections on:

  • CEO expectations in nonprofit vs. industry
  • Transitioning from peer to boss
  • Building the right team for mission success
  • Why passion and perspective matter

➡️ Tune in to hear how they're navigating the early days of the CEO role, and redefining what it means to be “qualified” to lead.

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